Thursday 19 March 2009

Long Live Culture Jamming

Culture jamming, ad busting, or subvertising are three cruddy terms coined when the people who used to put up 48 sheet posters for Nike shoes got pissed off that the kids who would see those posters would barely be able to afford them. So they decided to put up fake ads that would have straplines like 'Just Do Something' and flaccid-looking swooshes.


But since foreign exchange students and rebellious teenagers on Oxford Street started buying those t-shirts with Adihash logos and reading Adbusters magazine felt a bit like you were being told off, we've not seen much that's made us laugh.


So we're pleased to see its return with the 'Taste The Failbow' skittlefisting blog, in response to the 'Interweb the Rainbow' online campaign for Skittles. Take that, adland.

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